IN MAY 2103
Get Caught Reading is a nationwide campaign to remind people of all ages how much fun it is to read. May is Get Caught Reading month, but the campaign is promoted throughout the year. Get Caught Reading is supported by the Association of American Publishers (AAP). Launched in 1999, "Get Caught Reading" is the brainchild of former Congresswoman Pat Schroeder, President and Chief Executive Officer of AAP, the industry association representing book publishers. She saw the opportunity to spread the word about the joys of reading through an industry-supported literacy campaign.
Because of research indicating that early language experience actually stimulates a child's brain to grow and that reading to children gives them a huge advantage when they start school, we hope to encourage people of all ages to enjoy books and magazines and to share that pleasure with the young children in their lives.
We are honored to have the support of well known figures including First Lady Laura Bush, Drew Carey, Clifford the Big Red Dog, Donald Duck, Patty Duke, Whoopi Goldberg, Billy Graham, Derek Jeter, Vernon Jordan, Jake Lloyd, Rosie O'Donnell, Dolly Parton, The Rugrats, Jane Seymour, Sammy Sosa, Spider Man, Erik Weihenmayer, and Robin Williams, who have all been "caught reading" their favorite books and magazines for print ads and posters seen by millions of people across the country. In addition, more than 200 Members of Congress have been photographed "caught reading" on Capitol Hill. All of these images are available on the website.
Hundreds of teachers and librarians across the U.S. have embraced the campaign. They are setting up "Get Caught Reading" corners, allocating a special time each day for leisure reading, and taking photos of students "caught reading" for classroom posters.
Send us your photos for our Facebook page...Let's see how many Meliora families "get caught reading"!